Alejandro Chamorro Torrecilla (allicerrot), 1996, El Viso del Alcor (Seville). He began to be interested in the world of design through graffiti and art, and when he began to specialize, he was surprised by the universe that remained to be known and by the infinite possibilities offered by both design and all its branches, advertising , and how we live surrounded by it and how relevant it can become for society.

Everything is design, everything! – Paul Rand

Fascinated by abstract shapes, vibrant colors, typographic experimentation, minimalism, composition …

Artistic currents such as cubism, futurism, constructivism, the Bauhaus school …

Influences like Paula Scher, Paul Rand, Mucho, Cruz Novillo, Alex Trochut, Hey Studio, Sagmeister & Walsh …